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Victoria’s Secret Is Collaborating with Balmain for Its 2017 Fashion Show

Fashionista | Maura Brannigan

Balmain’s Olivier Rousteing is no stranger to the Victoria’s Secret phenomenon, routinely casting both its Angels and annual Fashion Show regulars in his brand’s campaigns, runway shows, and various other events for which “bodycon” is the preferred dress code. But it appears that Balmain and the lingerie giant have made it official, so it speak: On Wednesday, Victoria’s Secret announced a formal collaboration with the French fashion house, just in time for the 2017 Victoria’s Secret Fashion Show.

Credit: @victoriassecret/Instagram

As Vogue reports, Balmain will be working with Victoria’s Secret to create custom looks for this year’s Fashion Show in Shanghai. Meanwhile, a capsule collection appropriately dubbed #VSxBalmain will launch in Victoria’s Secret stores and on its website on November 29 – just one day after the Fashion Show airs on CBS. (According to Vogue, “this collaboration marks the first time VS has ever partnered with a high-fashion brand on items to be sold in its stores.”) 

This article was written by Maura Brannigan from Fashionista and was legally licensed through the NewsCred publisher network. Please direct all licensing questions to legal@newscred.com.

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