The best mascara wand will only do so much without the proper technique. Luckily, it’s an easy skill to master. All it takes? Remember the number 30. That’s the amount of strokes you should be applying to each eye, per the recommendation of makeup pro Amy Nadine, for maximum length and volume.
Read the full story (and see the proof) on Allure.
By Susie Kostaras, Managing Editor