How to Match Your Foundation in 60 Seconds

The Coveteur

Talk to any makeup artist and they’ll tell you good skin is essential for any makeup look. But what’s all the whole nightly retinol-then-serum-then-sheet-mask routine worth if the foundation you use the next morning makes you look like you’re still wearing the mask from the night before? Or, worse yet, like a certain, er, presidential candidate. And because we’ve been guilty of both horribly embarrassing scenarios, we dialed up two of our friends, who happen to be professional makeup artists, Wayne Goss and Tasha Brown, to solve life’s most exhaustive beauty conundrum: how to match your foundation to your skin tone. Herein, their crown jewels of face-makeup tips. Let there be flawless skin for all.

Wayne Goss

“The thing with matching skin tones is that we need to take into consideration our bodies. 90% of the time the chest is darker than our faces, and especially our necks (as the chin blocks the sun on the neck). I prefer to match the face skin tone of a client by having them place their chin on their shoulder or by placing their chin down directly (making a double chin). Then I match to whatever color their shoulder or chest is. Assuming the neck is lighter, that can always be warmed up with bronzer. We need to take into consideration our bodies when picking foundation, which is why having a few shades is great. One for when we are paler in the winter, one deeper for summer, and one for in-between.

It’s never, or rarely, as simple as matching our jawline to our necks!

Another point that is also important: If you are going to use shimmer on the face (cheeks, etc.), then make sure you dust some onto exposed parts of the body. A shimmery face and matte body look very odd, especially in photos. The same if you’re using a matte foundation – make sure your body is matte too.”

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